Ubunifu. This is a term used to refer to creativity in Swahili. What does it mean to be creative in today's world? How have spaces, interactions and perceptions of artistic careers evolved to date? These are just but a few of the questions my project at Blue 21 hopes to explore. My name is Doreen Kiprono and I am a U2 undergraduate student in the Life Science program at Macdonald Campus specializing in Microbiology and Molecular Biotechnology. My project seeks to explore the possibility of creating not just networking platforms but a community where individuals in non-traditional careers such as singing, photography and dancing are able to connect with other colleagues as well as huge industry players such as music labels or theatre and publishing houses. The future is demanding of a diverse workforce and the younger generation has proved that they are able to break from the mould. They are challenging the narrative that the "white collar" nine to five pm type of job is the only respectable way to earn a living. A lot of upcoming youth are resourceful when it comes to creating and posting their content but struggle to market themselves or find mentors in those industries. I intend to investigate the current challenges they face and in close association to their industries. Hopefully this will open up conversations that would fuel creation of platforms such websites, apps or meeting places where such individuals can convene for this purpose.